Combating Distracted Driving with Technology

April is Distracted Driving Awareness month! It’s a great reminder to think about your habits while on the road. I myself have a constant reminder - after recently purchasing a new vehicle - that is always keeping me connected on my driving patterns and helping me stay focused on the road.

WIth this being my first car purchase in over 10 years, I was blown away by the safety features that consumers are provided today. Working for a GPS company, I am always thinking/reading/writing about driver safety, compliance, limiting risk, the alerts my boss would receive as I drive in rush-hour on the Garden State Parkway. But now, even consumers are aware of how their behavior can impact others.

Drivers can receive alerts on when to brake when a vehicle is too close, when to slow down if tailgating, when drifting out of lanes, and alerts if a car is approaching in a driver’s blindspot. Even better, my Honda-CRV can monitor “driver fatigue” and display a cup of coffee to indicate that I should pull over to rest up.

Not only are new vehicles focused on improving on the road safety - but our cellphones have an important safety feature too. Everyone can define the setting on their phone that automatically sends a message when your phone detects that you are driving.

We’re making the shift towards safer driving as consumers but what about businesses? There are tools that you can leverage to protect your vehicles and employees while they are out on the road.

Join our upcoming webinar, Driver Behavior: Leveraging Statistics So That Your Drivers Don't Become One, to pick-up some tips and tricks on how to improve your fleet’s safety.

Here are some powerful stats that prove why distracted driving is a problem you want to solve and why you want to attend:

  1. “ Sending or reading a text takes your eyes off the road for 5 seconds. At 55 mph, that's like driving the length of an entire football field with your eyes closed.” - NHTSA
  2. “In 2015 alone, 3,477 people were killed, and 391,000 were injured in motor vehicle crashes involving distracted drivers.” - NHTSA
  3. “With car crashes the No. 1 cause of workplace death – and distracted driving a leading cause of crashes – you can learn how workplaces can help addresses this problem in a way that engages employees.” - NSC

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